Behind the Scenes at the Microsoft Zune Design Laboratory
Lead Designer: [Holding up an iPod] Ok, so we want to make one of these. Associate Designer: Embrace and extend one of these, you mean. LD: Right, right. [Nods] Right. So are we done? AD: Well, no. We have to design it. LD: I thought we were embracing their design. AD: No, Jobs has good [...]